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Video shows how Instagram can instantly boost parent engagement

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By Jay Cooper
Jun 28, 2018 9:06:24 AM

SchoolNow's Steve Williams and I just conducted a webinar for school administrators who wanted to know how to use Instagram to share their school stories. The turnout, the questions and the feedback from the webinar participants were amazing. We wanted to reach out to those of our readers who could not attend, so we recorded the event and created a video to show how Instagram can instantly boost parent engagement at your school.

It's a useful how-to video on Instagram regardless of your school's familiarity with this extremely popular channel.

Instagram is the fastest-growing social network, and it's becoming a favorite for schools wanting to better connect with their community. Every school needs more and better ways to share their school stories, and this video will show you step-by-step how to get Instagram up and running or, for those schools that already have an account, how to make the most of it with a review of best practices.

The Instagram webinar video covers:

  • How to set up and optimize your school Instagram profiles
  • How to build an effective following
  • How Instagram integrates with other social media
  • Best practices for posting pictures and managing social media
  • Free and inexpensive online tools to help
  • What’s working for other schools

5 Steps to Mastering Instagram to Share Your School Stories is the latest in the SchoolNow Academy webinar series. Devoted to professional development for school communicators, IT managers and other school administrators, the SchoolNow Academy is our own educational outreach to educators to share the latest trends, tips and news that help improve school communication.

The Academy and our webinar series are just two examples of the free resources made available to school professionals by the SchoolNow school communication cloud.

 

Related articles and content:

How to Use Instagram for Schools

Facebook Privacy Abuse Raises School Privacy Issues

 

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Topics: Marketing School Districts Private schools Social media

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About the author

Marketing director and content strategist for SchoolNow, Jay’s a former school public relations specialist who’s helped businesses, schools and colleges use the power of communications to improve their image, generate support, and optimize relationships. Reach him at jay@schoolnow.com.